J Balvin is kicking off the “Energía” tour presented by Buchanan’s Whisky, which will power through 15 cities across the country between September 14th and October 13th. J Balvin’s “Mi Gente” track is one of the most-streamed songs of the summer according to Spotify, and now, as Balvin comes to a city near you, fans will have the chance to dance the night away to this, and a bevy of Balvin’s other high-energy hits live.
To kick off your concert-day festivities, mix up the Energía cocktail inspired by J Balvin – at home. An ode to the Colombian artist’s electrifying music, Energía combines Buchanan’s DeLuxe – the brand’s iconic blend – with fresh tangerine and lemon juices.
Additionally, during the tour (which kicks off Hispanic Heritage Month) Buchanan’s and J Balvin will be spotlighting Los Imparables (The Unstoppables) – the new generation of Latinos who are positively influencing and shaping mainstream culture – in cities around the country to bring these catalysts of Latino culture into the spotlight and celebrate their greatness.
Those over 21 years old will also get the opportunity to be featured on Balvin’s Facebook page (!) by joining Los Imparables movement.
JOIN “LOS IMPARABLES”
o Who are Los Imparables? The creators, artists, musicians and fashionistas. Those with a thirst to move forward. Now is your time to shine!
o Beginning today, Balvin is inviting those 21+ to join Los Imparables by sharing their work on Instagram for a chance to be spotlighted by him on his Facebook.
o Include #Imparables and #EsNuestroMomento, and tag @BuchanansWhisky when posting your photo.
o Balvin will choose and highlight the winners on his social media channels throughout his tour- check his FB page for updates!
For additional information, please visit EsNuestroMomento.com.
1.5 oz. Buchanan’s DeLuxe
1oz. Tangerine Juice
¾ oz. Lemon Juice
¾ oz. Simple Syrup
Splash of Club Soda (optional)
1 Tangerine Slice to garnish
Ideal Serving Glass: Highball
Preparation: Add tangerine juice, lemon juice, simple syrup and Buchanan’s DeLuxe to a cocktail shaker. Shake well. Strain into a highball glass with crushed ice. Garnish with tangerine slice.
Enjoy Buchanan’s DeLuxe!